30 Sept 2011

How To Become Indispensable?

So what makes you invaluable in today’s times? Most of us are involved in the routine office – work, job – hopping, spending whatever time we get at home and then repeating all activities. Many get frustrated with this life, start up a new venture and shut it down within a few years. So where are YOU headed?
Seth Godin, in his book Linchpin, says “You are not doing enough to stand out if you still have to make a résumé.” Well, that’s easier said than done, right? Not so, says Godin. He believes that in order to become indispensable (rather than just a cog in a machine) you can do things which cannot be measured by a price.
Compare Google & Apple. People drool over Apple because of their amazing gadgets and products. But guess which is the home site on Safari on a MacBook or an iPad? Bright chances are it’s Google. Apple evangelists (and I know there are many of them) will crib and wail if the company shuts down. But Google will take the whole internet world with it if decides to close.
What we buy from Apple can be compared to the price we pay. But we possibly cannot quantify what Google gives us. Why? You know the answer.
The same holds true for people who diligently work towards betterment of society & the environment. Mumbai Dabawallahs, bus & train motormen, free photo providers on the net, SACHIN TENDULKAR… What’s common in all of them? We cannot quantify the work they do and relate it to a price. These people are doing much more than we would expect and can imagine. They’re doing things virtually impossible to link to a price. How we can repay them pales in comparison to what they give us.

So if you want to be indispensable, share your knowledge and efficiency with people. Do something which they cannot repay you for! Publish free eBooks, become a gateway to knowledge without any riders, reach out and do more for people (clients, customers, company, society, team) without expecting something in return. THAT is what makes you a linchpin… THAT makes you unique… THAT wins you more friends and hits on your site… THAT makes you different in today’s world!

18 Sept 2011

10 Steps To Becoming A Better Writer...

  1. Write.
  2. Write more.
  3. Write even more.
  4. Write even more than that.
  5. Write when you don’t want to.
  6. Write when you do.
  7. Write when you have something to say.
  8. Write when you don’t.
  9. Write every day.
  10. Keep writing.
(courtesy - www.copyblogger.com)

5 Sept 2011

Some Unsung Heroes of Our Daily Lives...

They drive buses all day (and most of the night). They put up with crazily potholed roads and stop go traffic almost every minute. It’s a part of their routine. They transport hundreds of people in every journey from one place to another. They are pressurized to deliver a certain amount of fuel average (2.5 kmpl in the case of B.E.S.T.). They do not behave like notorious rickshaw drivers who refuse most passengers; on the contrary they pick up and drop more people than they can. Their buses are in pathetic conditions. Other drivers abuse them for rash driving. Other drivers turn abusive (and sometimes violent) when they don’t (or can’t) give way. They sometimes suffer from heart attacks due to the amount of stress endured. They get paid peanuts compared to the amount of work they do.

And yet, they continue doing it everyday. Sometimes they are vocal about their pitiable conditions, but more often than not they take it with a pinch of salt and move on. They continue doing this thankless job day – after – day without expectation of gratification. They, along with train motormen are the lifeline of India. This article is dedicated to the government bus drivers across India. Whatever people think, I salute you and thank you from the bottom of my heart for all you have done and continue to do!

Photograph © - Rohit Hariharan
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